Selected Work
Agree who the work is for, which alternatives people know and what they value about you.
Margin BureauCreative & Professional
Brand strategy
Find the words and forms that fit.
A small brand practice helping organizations turn complex ideas into recognizable identities and useful systems.
Selected work
Make the work recognizable everywhere it shows up
Margin Bureau starts by learning how people already describe your organization. The strategy, name and design system then have to work on real things, from an email to a storefront.
Explore Selected Work
Brand Strategy
Receive working files, examples and guidance for the next person who uses the identity.
Identity Design
Ask for scope, dates and who is responsible for any dependencies. List anything that needs to be decided before work can begin.
From the working files
Visual identity case study
See how the work takes shape in a visual identity case study.
How to read the example
Start with the original brief and consider the constraints. The most relevant comparison is often the scope, setting or way people use the result.
Positioning workshop
Agree who the work is for, which alternatives people know and what they value about you.
Margin Bureau
More from the studio
Receive working files, examples and guidance for the next person who uses the identity.
Find out what to have ready and what happens at the first discussion.
See how the work takes shape in a brand system moodboard.
Open for enquiries
Bring a few examples of where your identity needs to work better.
The work behind the work
How we approach a brief
Positioning workshop
Agree who the work is for, which alternatives people know and what they value about you.
System handoff
Receive working files, examples and guidance for the next person who uses the identity.