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Brand strategy / 03

Selected Work

See how the work takes shape in a visual identity case study.

printed brand designs on a studio table
Brand strategy

Brand strategy

Selected Work guide

  1. How to read the example

    Start with the original brief and consider the constraints. The most relevant comparison is often the scope, setting or way people use the result.

  2. Positioning workshop

    Agree who the work is for, which alternatives people know and what they value about you.

Margin Bureau

Bring a few examples of where your identity needs to work better.

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Margin Bureau

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